For UK dealers

No algorithm. No paid boosts. Just your cars, seen.

Autoideal is the UK marketplace where every dealer is verified and every listing is treated equally. List your full stock free while we build the network.

  • Unlimited stock listings
  • Verified dealer badge
  • Dedicated dealer portal
  • Sell nationwide
No hidden fees. No paid ranking. No paid boosting.
Why Autoideal

Built for dealers who want to be found on merit

One marketplace, one set of tools, and a buyer who trusts the listing before they ever pick up the phone.

Every dealer verified

We check every dealer against Companies House, identity documents and proof of address, and our team reviews every application before a single car goes live. Buyers see your verified badge – and trust it.

Genuine listings, no paid boosts

Nobody pays to jump the queue on Autoideal. Your cars are found on the merits – make, model, price and condition – not on who spent the most that month.

Free for new dealers

List your whole stock free while we build the network. Terms apply – our onboarding team will confirm your free period on your call.

Dedicated dealer portal

Upload stock, manage listings, and respond to enquiries from one place at app.autoideal.co.uk. Simple tools built for the way you already work.

Sell nationwide

We deliver any vehicle from any dealer on the platform to the buyer's door, fully insured, anywhere on the UK mainland. Your stock sells to the whole country, not just your postcode.

Every vehicle type

List cars, vans, bikes, trucks, motorhomes, caravans, farm, plant and e-bikes, all in one place.

Services that help you close

Buyers can add warranty cover to any car and book delivery in the same place they found it. Finance and insurance are coming through our partners.Soon

Why we built it

Built by a dealer, for dealers

Autoideal was built by a dealer with 35 years in the trade, who got tired of paying more every year just to stay visible. So we built the platform he wanted: every dealer verified, every listing treated fairly, and no paying to jump the queue.

Better buyers

Buyers who arrive with confidence

Every listing shows MOT history, and buyers can run an HPI check on any car with one click from the listing. So when they contact you, they already trust what they're looking at.

  • History shown up front
    MOT history, service records, previous owners and spec shown clearly on every listing.
  • Fair price indicator
    Every car carries a fair price indicator based on real market data.
How it works

Live in three simple steps

STEP 1

Register online

Just your dealership and contact details to start.

STEP 2

We verify you

Our dealer team checks your business against Companies House, confirms ID and proof of address, and reviews your application.

STEP 3

Upload stock and go live

Add your vehicles through the dealer portal. Your cars go live with your verified badge.

Dealer pricing

Straightforward, and free right now

Free for new dealers – terms apply

While we build the dealer network, new dealers list their full stock free. No paid ranking, no paid boosts.

Unlimited listings Verified dealer badge Dealer portal access Sell nationwide Warranty cover buyers can add to any car
Become a verified dealer
Questions

Straight answers

Is it really free to list?

Yes – listing is free for new dealers while we build the network (terms apply). There are no paid boosts or ranking packages on Autoideal.

How does verification work?

We check your business against Companies House, confirm identity documents and proof of address, and a member of our team reviews every application personally before any car goes live.

Can I list vans, bikes or commercial vehicles?

Yes. Autoideal covers cars, vans, motorbikes, trucks, motorhomes, caravans, farm and plant machinery, and e-bikes.

How do I upload my stock?

Through the dealer portal at app.autoideal.co.uk once you're approved. Our team will walk you through it on your onboarding call.

What happens when a buyer wants delivery?

Autoideal arranges it. Every delivery is fully insured door to door, with a pre-transit condition report and a handover inspection. You hand over the keys; we do the rest.

Do buyers get warranty or finance?

Buyers can add optional warranty cover to any car, arranged through our partner. Finance and insurance are coming soon.

Be seen. Be equal. Sell nationwide.

Join the verified dealer network while listing is free for new dealers. Register now and our team will be in touch.

Register now

Already decided? Register directly · or call 01438 601999

Register as car dealer